Promoting vanilla in restaurants

There’s nothing like creating a themed menu to showcase a prestigious ingredient. Have you ever created a menu around vanilla, coffee or floral waters? The latter theme is particularly appropriate in February to celebrate Valentine’s Day, but can also be used for Mother’s Day, spring or summer. Vanilla, on the other hand, is timeless and goes equally well with sweet and savory dishes. Themed menus are always surprising, especially if your choices of combinations are daring. Last but not least, it’s an opportunity to showcase your commitment. You can set aside a page of your menu to detail your criteria for choosing ingredients, and highlight your suppliers and the supply chain.

While the preparation takes place in the kitchen, out of sight, customers love the little last-minute touches in the dining room… the sauce poured over the dish to release floral aromas, the crunch broken up with a spoon to let the coffee cream drip down, or the dose of TADOKA grated over the dish. Wow effect guaranteed! It’s these little moments that awaken the senses and make the experience unique and memorable.

Another way of communicating the quality of selected ingredients is to produce short videos in the kitchen. Why not present the ingredients of the month, showing how the chef uses them? In less than a minute, you can talk about your commitment to organic products with exceptional aromatic qualities. Discover NOROHY’s commitments here. You can even explain the differences between the different origins and varieties of vanilla, by taking a few ideas from our guide ” Les Indispensables NOROHY “… And don’t forget to show the flexibility of the pod by tying it into a knot, as one of the quality criteria!